Crypto adoption appears to be unstoppable in the tourism sector.
Travala.com has announced that they will incorporate VeChain’s VET token as a payment option for travelers on their crypto-friendly booking platform. Users can now use the token to book homes and hotels around the world.
Juan Otero, CEO of Travala.com, believes that through the partnership, the company will continue to increase cryptocurrency adoption across the sector. The VeChain Foundation echoed these sentiments, and likewise noted an increasing surge in “consumer appetite for modern payment alternatives and scalable blockchain solutions.”
The VeChain Foundation has partnered with a number of companies in recent weeks, including the accounting and consulting firm, Grant Thornton Cyprus. Their stated goal is to extend blockchain solutions to a variety of industries within the Cypriot company’s network.
In June, VeChain also announced an alliance with China’s Shenzhen Yuhongtai Foods Company which will allow them to track pork products distributed by the retailer’s subsidiary, Meijiada Fresh Foods.